Ohio and Maryland Pursue Revenue Share Models for Online Casinos in 2025
Ohio and Maryland are making strides in the expansion of the U.S. online casino market with new revenue share models in 2025. Both states are actively considering legislation that would legalize online casino gambling, a move that could significantly reshape their gaming landscapes. Ohio is debating two separate bills with varying tax rates and licensing fees, while Maryland is exploring a legislative framework that could bring online gambling to the state ballot in 2026. This article examines the specifics of these legislative efforts and their potential impact on the U.S. gambling market.
📌 Key Takeaways
- Ohio debates two bills with 28% and 40% tax rates for online casinos.
- Maryland proposes 20% tax on live dealer games, 55% on others.
- Ohio's online casinos could generate $600–800 million in annual tax revenue.
- Maryland's proposal aims to raise $225 million for education in first year.
Ohio's Proposed Online Casino Legislation: A Dual Approach
Ohio is considering two bills that aim to legalize online casino gaming, each offering distinct tax structures and fees. House Bill 298, introduced by Rep. Brian Stewart, proposes a $50 million license fee with a $10 million annual renewal and a 28% tax on gross revenue from iGaming platforms operated by existing casinos and racinos. In contrast, Senate Bill 197, sponsored by Sen. Nathan Manning, suggests a $100 million license fee for out-of-state applicants and a 40% tax rate, aiming to launch operations by March 31, 2026. According to Legal Sports Report, FanDuel estimates this could generate $600–800 million in annual tax revenue for Ohio.
Ohio's online casinos could generate $600–800 million in annual tax revenue.
Maryland's Online Casino Proposal: Focus on Education Funding
Maryland's legislative efforts are centered around Slive dealer gameshich proposes taxing live dealer games at 20% and other online casino games at 55%. The bill is designed to generate approximately $225 million in tax revenue in its first year, with funds primarily allocated to the Blueprint for Maryland's Future Fund, supporting educational initiatives. This proposal, however, faces opposition from brick-and-mortar casinos concerned about potential revenue cannibalization. Delegate Vanessa Atterbeary has introduced House Bill 17casino licensesulate and issue online casino licenses in Maryland.
Potential Economic Impact and Industry Concerns
The introduction of online casinos in Ohio and Maryland has sparked debates over economic impacts and industry concerns. Both states' brick-and-mortar casinos fear potential revenue losses due to increased online competition. However, proponents argue that online casinos could attract a new demographic of players, thereby expanding the overall market. According to a Casino.org report, licensed iGaming platforms in Ohio would need to share 36% to 40% of their gross online casino revenue with the state, potentially benefitting public programs.
The Role of Affiliate Marketing in Revenue Share Models
Affiliate marketing is expected to play a significant role in the revenue share models proposed by Ohio and Maryland. These models typically involve online casinos sharing a percentage of their profits with affiliate marketers who drive traffic to their platforms. This partnership can enhance customer acquisition strategies, offering affiliates a lucrative revenue stream while providing casinos with increased exposure. The U.S. gambling market, which is poised for significant growth in 2025, could see a substantial increase in affiliate partnerships as states like Ohio and Maryland implement these models.
Future Implications and Market Expansion
As Ohio and Maryland advance their online casino legislation, the implications for the U.S. gambling market in 2025 are significant. The successful implementation of these revenue share models could set a precedent for other states considering similar measures. This could lead to an expanded market with increased state revenue aresponsible gambling choice. However, regulators must balance economic benefits with responsible gambling measures, ensuring that the expansion does not exacerbate problem gambling issues. As these states move towards legalization, the industry will be closely monitoring the legislative outcomes and their impact on the broader market.
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